Whether you are an experienced inventor or a newbie who just came up with your first big idea, the Inventor Smart Monthly newsletter is for you! You will find valuable tips, useful resources and words of wisdom that can help you move your invention forward!
Inventor Tip from Brian Fried
If you’re thinking of an idea or you’re already working on your idea check out the library of new Mini Clip Inventing Tips Videos from highlights of interviews I’ve had the opportunity to be a part of and here are Clips From National Inventor Club Meetings highlights to watch from many of our past guests sharing their expertise. It’s a free resource compilation of video clips for you to help you through commercializing your idea or new product inventions.
How Trade Shows Can Help Inventors with Inventions
Think about what an industry trade show is… this is an opportunity where manufacturers have a chance to show off their line of products as well as introduce new products, mostly to buyers they have relationships with or some may be meeting or presenting to for the first time trying to break through adding to their distribution.
Buyers from all types of retail channels walk the floor from booth to booth or have scheduled meetings looking for products to fill their boutique or mass retail store shelves, online stores or print catalogs, shopping channels, etc. It’s fun looking or hearing about the latest, greatest, hottest items to attract buyer’s attention and stir up the industry with new innovative products. Industry trade shows are hosted for housewares, hardware, automotive, environmental, golf, electronics, beauty, health and wellness, office supplies, medical devices and any other category of products available to consumers and business to business.
This is where our opportunity as an inventor comes in. The exhibitors attending are mostly manufacturers that need our help to find the next best invention to add to their product line and impress their buyers…and maybe your invention can be their answer! These manufacturers with distribution can be a potential licensee. They would look to rent the rights to your intellectual property, handle the manufacturing, whether they have their own manufacturing or outsource and also be responsible for the distribution with their internal sales team or they may hire sales reps which represent several product lines. When they receive purchase orders from buyers, you earn royalties from your invention! For some, these royalties can be another stream of income and others may hit a home run and live off their royalties. There are also some inventors that prefer to go deeper into entrepreneurship and start their own business manufacturing and distributing their invention, now turned into a product for buyers to place orders for. Perhaps you may want to reserve a booth at an upcoming trade show. Many of the trade shows have inventor, new product introduction areas that may be discounted from the main floor exhibitors.
You have this great idea and what better way to show off your invention than with the players in that industry! Go to the stores online, offline, catalogs, etc. and think about where your idea would be sold. Find similar related items to yours and start flipping over the packages and jot down the companies you think could be a match. Do some research on them. Then find the industry trade show website and see if the companies you learned of will be attending and have an exhibitor booth. Call or email the company and find out if you can have a few minutes to present your idea at their booth, most likely they will direct you to someone from their product development team to start. Remember, the exhibitors attend the show to present their current products and may be very busy to speak with you while the trade show days are live. Perhaps you may want to hold on to your research and wait until after the show to connect. Sometimes, I just show up at a company booth I am targeting and take a chance to show off my products if I catch them between appointments or their booth is quiet at the time. Some companies are receptive to take a quick peek, some may give you their card to connect later or some may say they are not interested in your product or outside invention submissions.
If you are a future exhibitor or just want to walk the trade show floor, many are inventor friendly where we can purchase or obtain a free guest visitor pass to the trade show. Or perhaps you find an agent to represent your invention idea or product.
Here are some tips to prepare if you decide to attend a trade show:
· Have some level of patent protection
· Have a working prototype
· A brief, pique their interest pitch
· Short video of your invention in action if necessary
· Your top benefits of product features
· Look your best
· Know your expectations of royalty rates for the specific industry and be ready to do a deal!
Brian Fried – The Inventor Coach
Message from Brian: “I’ll be attending tradeshows and representing new invention product ideas for licensing deals and for us to earn royalties coming up in March. If you have an invention that’s for the housewares industry, a kitchen gadget, storage solution or you think could be good for Direct Response TV/web, direct message me here or email firstname.lastname@example.org. If you’re a licensee and would like to meet, you can connect as well to see what may fit for your lines/brand.
The licensees I’ll be meeting have great distribution in stores like Walmart, Target, William Sonoma, QVC, department stores, on and offline retailers. Let’s discuss how we can work together. Email me directly at email@example.com.
What is a trade secret?
Trade secrets are intellectual property (IP) rights on confidential information which may be sold or licensed.
What qualifies as a trade secret?
In general, to qualify as a trade secret, the information must be:
- commercially valuable because it is secret,
- be known only to a limited group of persons, and
- be subject to reasonable steps taken by the rightful holder of the information to keep it secret, including the use of confidentiality agreements for business partners and employees.
The unauthorized acquisition, use or disclosure of such secret information in a manner contrary to honest commercial practices by others is regarded as an unfair practice and a violation of the trade secret protection
National Inventor Club hosted guest speaker Matthew Bryan, who serves as Director of the Patent Cooperation Treaty (PCT) Legal and User Relations Division at the World Intellectual Property Organization (WIPO). He discussed why, how, and when you should file for international patents to protect you from copycats and building your patent asset value around the world. The International extension of the US Patent & Trademark Office is WIPO (World Intellectual Property to protect your ideas and patents worldwide.
We also heard business advice from Pierre Lespinasse, a representative from the Small Business Development Center. We were also joined by Stephen Yanchuk from USPTO and shared with us some programs and resources that are available in the USPTO that inventors and entrepreneurs can take advantage of. We also met a new member of the National Inventor Club Dale Miller the inventor of the Chin-Up strip.
National Inventor Club is one of the largest and most active communities for inventors, innovation, and service providers that support invention and continues to provide a nationwide platform for great guest speakers, networking, and connections founded and moderated by Brian Fried, who has been running inventors clubs for over 15 years.
The Got Invention Show features a 30-minute interview where an inventor promotes an invention, seeks a licensing deal, or looks for distribution opportunities. Host Brian Fried focuses on his guest’s challenges and solutions. He asks about their journey, where they are right now, and what will come next. He invites guests to offer words of wisdom to viewers and listeners.
Got Invention Show hosted Dawn Pitre Poiani, a mom with Twins that Invents New and Improved Dual Baby Carrier.
TwinStar Baby Carrier is the 4th child of Dawn Pitre Poiani, a baby-wearing mother of twin boys and their two-years older brother. Dawn saw the need for a baby carrier that would allow her to carry her two newborn sons and could continue to be 100% functional as her babies grew into toddlers. Already busy with a precocious two-year old toddler, she really needed a comfortable and easy-to-use hands-free baby carrier. Existing carriers on the market just did not meet her needs, so she proactively designed a prototype using her own sewing machine on the kitchen table. Her prototype worked and TwinStar Baby Carrier was born! www.twinstarbaby.com
Would you like to be our guest on the Got Invention Show?
Schedule your interview today to promote your prototype or product now available for sale to now reaching 100 million households!
You and Host Brian will do a 28 minute interview and once the interview is completed, you can use it for your website and social media and we air on Amazon Fire, Roku TV, YouTube TV and next month we will be on Apple TV!! The podcast audio version of your interview is played on Spotify, iHeartRadio, Google and Apple Podcasts and Amazon Music! Small fee, great promotion for you and your invention!
USPTO Introduces New tool to Help Creators Identify Their Intellectual Property
This user-friendly, virtual resource— designed for those who are less familiar with IP—enables users to identify whether they have IP and the IP protections they need to support and advance their business, invention, or brand. The IP Identifier serves as an important foundation for an innovator, entrepreneur or creator’s IP journey. In addition to the tool helping identify a person’s or company’s intellectual property, it provides easily digestible information on intellectual property – patents, trademarks, copyrights, and trade secrets.
“Protecting your IP is a smart and necessary business strategy, and the IP Identifier is a great starting point for those new to IP,” Director Vidal told the audience at the WE event. “This resource will equip entrepreneurs with a basic understanding of the IP they have and will lead them to resources to protect it. We encourage everyone who is considering starting a business or trying to grow one to utilize this tool. It’s another example of our work to bring more people into the innovation ecosystem to increase American competitiveness, grow the economy, and solve world problems.”
The IP Identifier is comprised of two modules: The Basic IP Identifier; and the Advanced IP Identifier. The Basic IP Identifier module consists of six simple questions that allow users to quickly assess the type of IP they should protect. The Advanced IP Identifier module allows users to learn about their specific type of IP and obtain links to additional resources, including how to file an application for protection. A third module, Managing your IP assets, is currently under development.
For more information click the link: https://www.uspto.gov/about-us/news-updates/uspto-introduces-new-tool-help-creators-identify-their-intellectual-property
“My best advice is perseverance, consistency, dedication and commitment to your idea or concept. Never give up and don’t take NO for an answer.”
Diane Reynolds Inventor and Member of National Inventor Club
Are you ready to pitch your invention? Now Casting for the Got Invention Show’s “Pitch Your Invention” Mini Series!
Pitch Your Invention is still casting inventors with inventions for a special media series introducing yourself and demonstrating your invention with a 2 minute pitch!
-We’re looking for inventors to give their best 2 minute pitch of their product or prototype and be a part of our upcoming program! (no cost to you and recordings happen from your webcam into our studio).
-If you’re selected, you can be a part of our episodes that may air on Amazon Fire, RokuTV, YouTube TV, Spotify, iHeartRadio, Google and Apple Podcast and Amazon Music! If you’ve already submitted, please do not apply again, Brian is starting to feel better and will get started soon!
If you have already applied, we will be in touch again soon.
– If you have yet to apply, click here: www.pitchyourinvention.com
Check out Brian’s latest book just published!!
Do you have this great idea for an invention in your head? Are you ready to learn how to make money with that invention?
- This book is about taking action so you can take that great idea out of your head and make smart decisions to help you make money. Here’s how it works:
- We’re going to walk through the steps of getting started with your big idea.
- We’ll also explore how to turn your idea into a real prototype.
- We’ll discover resources to protect your ideas and, of course, help plan your future.
So why did I write this book? I want to provide the opportunity for more inventors to learn the process it takes to experience the invention brought to life. Not only to make your invention a reality, but to learn how to earn from your inventions.
A shop for Inventors, innovators and patent holders - Check out InventorMart.com!
This is a shop for you! You’ve worked hard on your invention, now you can wear DESIGNS & MERCH made with you in mind! Find shirts, hoodies, sweatshirts, hats, stickers, blankets and over 1,000 unique items to show that you are proud to be an inventor. check out InventorMart.com
About Brian Fried
Brian Fried, serial inventor with 13 patents, is an award-winning authority in the invention industry, a sought-after celebrity guest speaker and an advocate for the invention community. As Chief Invention Officer of Inventor Smart and Expert Inventor Coach, Brian represents inventors at every stage of the invention process, project managing new up-and-coming inventions from idea to manufacturing or as an invention licensing agent to secure deals with major brands and earn royalties for inventors.
Brian is the founder of the National Inventor Club where guest speakers focus on topics of interest to the inventor community.
He is a 3x author and his 3rd book, How to Make Money With Your Invention Idea was just published in May 2022. He also hosts Got Invention Show and Radio where you can watch on RokuTV, Amazon Fire, YouTube TV, and you can hear his podcasts on Spotify, iHeartRadio, Amazon Music Google and Apple Podcasts. Brian recently launched a new merch line with various designs for inventors, InventorMart.com
You can visit Brian’s personal website at BrianFried.com and check out his invention that have been licensed where he earns royalties and manufactures others that he sells on his own currently found in retailers.
Brian’s Inventor MasterClass is now available! If you want to evaluate your invention, find out if licensing or manufacturing is the right decision for you, sign up for an eLearning course at InventorClass.com. National Inventor Club Members receive a discount. For inventor resources, more information and additional tips, visit Inventor Smart.
Sponsorship opportunities available for future newsletters. If you’d like to promote your product or service please contact firstname.lastname@example.org or call (631)565-7074
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Brian and the Inventor Smart Team